Why Us

We at Charisma Loyal have our inventory. We have supplied jewelry stores with high-quality loose diamonds and jewelry for over five years. More people shop on the internet because there are better deals than in stores. At Charisma Loyal was an excellent opportunity to reach customers directly and pass the savings on to you. The Charisma Loyal website has grown into one of the leading companies in the online diamond world. We know that offering fine jewelry at an affordable price is only part of the story. We are determined to deliver a first-class shopping experience. Our co-workers have the knowledge to assist each customer, while our website has a training center where you can learn more about jewelry. Each of our diamond rings is displayed using the exclusive Diamond Display technology. With Charisma Loyal, you can interact with the diamond at 360 ° from the comfort of your home. We are responsible from start to finish, from polishing the rough diamond to designing the jewelry to the finished product, to ensure that our customers receive only the best. We've cut the additional costs and passed the savings on to you, the customer, without sacrificing quality.

At Charisma Loyal, you can be sure that your jewelry has undergone proper quality control - unlike our competitors. Most of our diamonds are EGL / GIA certified (two of the most respected independent diamond grading laboratories) and of the highest quality. Each diamond is hand-selected and checked by our experts before shipping. We have an extensive jewelry collection to match your style, from classic solitaire rings to sleek modern designs. Certified diamond experts are on-site around the clock to assist you with any questions. Whether you need help understanding the 4 Cs or deciding which diamond to buy, a Charisma Loyal diamond expert will be happy to help. We stand behind every item we sell. If you're not 100% satisfied with your purchase, you can return it for a full refund or exchange within 30 days - no restocking fee, no questions asked. We also offer free shipping (Fully insured FedEx 2-day service). With Charisma Loyal's Risk-Free Retail Policy, you can shop with complete confidence, knowing that you have made the right decision. Charisma Loyal supplies 258 retail stores in 33 countries worldwide with diamonds and fine jewelry.